Jordan Rothrock

A visionary creative leader with deep experience uniting brand strategy, design, and storytelling to drive engagement, revenue, and fan connection. Proven builder and mentor of high-performing creative teams across design, motion, video, and production. Adept at translating business objectives into impactful, on-brand creative across digital, social, experiential, and print platforms. Known as a culture-setter who raises creative standards, delivers consistently on time and on budget, and partners cross-functionally to achieve measurable results.

Work Experience

KROENKE SPORTS & ENTERTAINMENT

COLORADO RAPIDS SOCCER CLUB: EXECUTIVE CREATIVE DIRECTOR

January 2017 - Current

- Lead creative vision and brand execution for Colorado’s MLS franchise across all platforms

- Oversee and mentor a 15-person team including designers, videographers, photographers, and project management

- Partner cross-functionally with Marketing, Sporting, Community, Digital, Media, Sales, Sponsorship, and League partners to deliver integrated campaigns

- Own visual brand standards and ensure consistency across all fan-facing and revenue-driving touch points

- Lead Adidas partnership, including annual kit design, launch strategy, and creative execution

- Direct seasonal campaigns, player and fan photo/video shoots, and major brand moments

- Balance creative innovation with operational discipline to deliver projects on time, on brand, and with measurable impact

RICOH: GRAPHIC DESIGNER

August 2012 - December 2016

- Led design projects for enterprise and small-business clients from concept through production

- Consulted directly with clients to define creative needs and project scope

- Coordinated with internal teams and external vendors to ensure quality, accuracy, and on-time delivery

- Designed a wide range of print and brand materials including logos, brochures, infographics, marketing collateral, and large-format signage

UNIVERSITY OF NORTH CAROLINA GREENSBORO:

GRAPHIC DESIGNER

June 2010 - July 2012

- Provided creative support to multiple university departments

- Designed marketing and event materials across print, apparel, and digital platforms

- Managed photography, website updates, and visual assets to support student engagement initiatives

GRAPHIK CREATIVE: Intern - May 2009 - August 2009

JORDAN ROTHROCK GRAPHIC DESIGN: 2007 - Current

Education

B.A., Graphic Design, McPherson College, McPherson, KS

University of Gloucestershire, Cheltenham England

Manchester University, North Manchester, IN

Featured Work

Colorado Rapids:

Mile High Sports Magazine: Photoshop edit

Colorado Open:

Web Ads: cbslocal.com - Magazines: Avid Golfer

Talking Mountain Yurts:

Web Ads: utahavalanchecenter.org,utahadvjournal.com

The Rolling Pin Bakery:

Web Features: denver.eater.com, 303magazine.com

OLAVIE:

Magazines: HiLuxury